Trisha Tsui-Chuan Lin (Ph.D. in Communication and Information Sciences, University of Hawai’i at Manoa) is currently a Professor at Radio-and-Television Department, National Chengchi University (NCCU), Taiwan. She is also a researcher at Taiwan Institute of Governance and Communication Research (TiGCR). She was the editor-in-chief of Journal of Audiovisual Media and Technologies (廣播與電視期刊). She has been the associate dean (Research), College of Communication and Chair, Dept. of Radio and Television, National Chengchi University, Taiwan. Her research interests focus on using mixed-method approaches to examine emerging media’s socio-technical systems, socio-psychological user adoption, and human-machine interactions with social impacts. Dr. Lin has published many new media-related research articles in noted SSCI journals. Her current three-year project funded by the Ministry of Science and Technology, Taiwan is a mixed-method approach to examine the Impact of Artificial Intelligence Socialbots on political online opinions, media representation, and elections.
Before August 2016, she was the Assistant Professor at the Wee Kim Wee School of Communication and Information, Nanyang Technological University (WKWSCI, NTU), Singapore. Prior to joining NTU, Trisha has worked as a lecturer of Radio-and-TV department at Ming Chuan University, Taiwan. After receiving B.A. at Journalism, National Chengchi University, and M.A. at Telecommunication, Michigan State University, Trisha worked in Taiwan’s broadcasting industry as a reporter, a producer, and a host. She produced TV and radio programs for Formosa TV, Eastern TV, Netwave TV, and Hakka Radio, in addition to providing consultation for Chung Yuan Satellite TV.
Trisha has worked on various projects regarding individual and organizational adoption of new technologies (e.g., mobile TV, SNSs, microblogging), media convergence policy in Asia, digital journalism (e.g., convergent TV newsrooms), political communication (e.g., youth, new media & election) and mobile communication (e.g., smartphone use, location-based services). In 2004, she was granted the Australia Executive Award and conducted digital TV research in New South Wales University. In 2010, her Chinese TV news comparison study won the best faculty paper at Association of Education of Journalism and Mass Communication. Trisha’s publications had appeared in peer-reviewed journals, like New Media and Society, Telematics & Informatics, Computer in Human Behaviors , Telecommunications Policy, Environmental Communication, Health communication, etc. Her dual screening and political journal article published by Journal of Electronic and Broadcast Media has won the 2018 Best Faculty Article at Chinese Communication Association (CCA). Her conference papers have received paper awards in 2010 Association of Education in Journalism and Media Communication (AEJMC) (Best faculty paper, Journalism Division), in 2016 Broadcasting Education Association(BEA) (Top papers, Interactive Media & Emerging Technologies Division & Research Division),and in 2018 & 2020 International Communication Association(ICA) (Top Papers, Mobile Communication Division).
As a bilingual instructor, Trisha’s teaching area covers new media convergence, broadcast journalism, visual literacy and communication, media and English and Chinese news writing, and TV production in WKWSCI, Nanyang Technological University. Her supervising students’ TV and radio productions have won awards and screened in international festivals and featured by local media. She founded Spectrum TV (NTU campus TV) in 2008. Due to new media expertise and bilingual background, she wrote as columnist for Lianhe Zaobao, the largest Chinese newspaper in Singapore for three years. After returning to NCCU, Dr. Lin has taught bilingual graduate courses such as New Media Convergence, Research Methods, Communication Theory, Asian New Media Research, Intro to Doctoral Academic Research and Intro to Communication as well as undergraduate courses (Digital Media & Creativity, Digital Media Forum: Yahoo TV).
As for professional services, Trisha has served the Chinese Communication Association (CCA) since 2012 and received two Outstanding Service Awards in 2015 and 2019. She has played the roles as CCA's Digital Communication Director, Marketing and Promotion Committee Chair for Chinese Communication Association, and Social Media Committee Chair, as well as CCA-ICA research and co-chair (2018-2021). Additionally, Trisha has been appointed as the Applied Public Policy Research Award committee member, International Communication Association (July 2019-2022). With respect to journal editorial work, Trisha is on the editorial board of Digital Journalism (SSCI), Asia Journal of Communication (SSCI), Communication Research and Practice (Journal of Australian & New Zealand Communication Association, Taylor & Francis) and Journal of Communication. Media Asia, Mass Media Research (新聞學研究) and Journal of Audiovisual Media & Technologies (廣播與電視期刊). Finally, Dr. Lin has served as the Chair, International Research and Collaboration Committee, Taiwan Institute for Governance and Communication Research (2019/02-2020/03).